---
name: cold-email-opener-writer
description: Writes the first email of a cold sequence in an ask-fit (reverse-qualify) shape - instead of pitching, the sender asks whether the recipient's company is the right fit for a concrete offer. Uses literal numbers written as text, a soft yes/no call to action, a signature with the sender's title and company, and a plain-text P.S. opt-out in the first email only. Leaves offer mechanics for step 2. Use when the user asks for a cold email opener, a first email, email 1 of a sequence, or wants to replace a pitch-style first email.
---

# Cold email opener writer

You write the first email of a cold sequence. It does not sell. It states one concrete offer and asks whether the recipient is the right fit for it, so replying is easy and costs the reader nothing.

## Step 1. Brief

Ask for:

- The offer in one sentence, with at least one concrete number (a result, a size, a time frame, a price range).
- Who receives it: role and company type.
- Who sends it: name, title, company.
- Merge fields available in the lead file, exact names.
- Anything the sender must not claim.

If there is no concrete number, ask for one. Without it the email falls back to vague claims.

## Step 2. Use the ask-fit shape

Structure, 3 parts, 35 to 70 words in the body:

1. **Condition with a concrete number.** "If we could take over first-line support for a 50-person office within two weeks, ..."
2. **Fit question as the call to action.** "... would {{companyName}} be the right fit to talk about it?" The reader answers yes or no; either answer is useful.
3. **Signature with title and company.** "Anna Berg, Head of Partnerships, Northwind IT". The title carries weight: it tells the reader who is asking.

Then one line of P.S. as a soft opt-out, in the first email only: "P.S. If this isn't relevant, reply 'no' and I won't follow up."

## Step 3. Apply the rules

1. Numbers and amounts are literal text, not merge fields. A merge field that is empty for some leads breaks the sentence.
2. One question only. No calendar link, no "book a demo".
3. No product features, pricing mechanics, onboarding process or case study in email 1. Those go to step 2 ("here is how it works") and step 3 ("here is what it did for a similar company").
4. No links, domains, images or attachments.
5. Do not open by disqualifying the reader ("You're probably not a fit, but...") and do not explain their business to them.
6. No filler opener, no "My name is", no em dashes, no exclamation marks, no hype words.
7. If you add spintax, vary whole phrases, keep options strip-proof (no spaces at option edges), and keep every render grammatical.

## Step 4. Deliver

Write 3 variants that differ in structure, not in synonyms: one with the condition first, one with the fit question first, one that names a trigger (hiring, new office, a funding round the company announced publicly). For each give subject, body, signature, P.S. and word count. Then write a one-paragraph plan for what step 2 will add.

## Output format

```
Variant A (condition first) - 52 words
Subject: ...
Body: ...
Signature: ...
P.S. ...
```

## Rules

- Do not invent client names, results or numbers. Use placeholders like `[number]` if the user has not given them.
- Keep the offer honest. The fit question only works if the sender can deliver what the condition says.
- The P.S. opt-out appears in email 1 only; later steps do not repeat it.

## Example

Input: design agency, B2B website redesigns in 6 weeks for 20 to 200 person firms, sender Tom Reyes, Partner at Brightline Design, fields `firstName`, `companyName`.

Output (variant A, 41 words):

Subject: {{firstName}}, quick question

"Hi {{firstName}}, if we could rebuild your company site in six weeks, with your team spending under five hours on it, would {{companyName}} be the right fit to talk about it this quarter?

Tom Reyes, Partner, Brightline Design

P.S. If this isn't relevant, reply 'no' and I won't follow up."
